November 2010: Kortrijk
From 15 – 24th October 2010, Kortrijk in Belgium was host to the leading European fair for the design and contract furnishings sector. “Interieur” is a prestigious biennial showcase, which has offered new trends in interior furnishings for the near future since 1968.
In a 50m2-space, Façon de Venise presented five of its collections: Aqua, Bloom, Claude, Limelight and Misstrass. Read More...
October 2010: Design Centre Chelsea Harbour
For the first time in the “temple” of London design, a space is entirely dedicated to an Italian lighting company. During the London Design Festival, Light4 opened its first single-brand showroom in Europe at Design Centre Chelsea Harbour, London. For our brand, Sunday 26th September is certainly a date to remember. Read More...
August 2010: A Canadian stamp by Façon de Venise
This postage stamp, for all mail from Canada, features Bloom, one of the latest products from the Façon de Venise catalogue presented this year. The tailor-made postage stamp shown here at the side is the outcome of an original project by our distributor Franco Monastero, exclusively for Canada. His company Interlight, with its head offices in Hamilton, Ontario, has promoted the printing of a limited edition of 20,000 postage stamps, worth 54 cents of a dollar each, available from August. Bloom, the line by Danish designer Brian Rasmussen, which best represents the personality and identity of the Façon de Venise brand, was chosen for the image on the postage stamp. This commemorative postage stamp may even become a cult object for Canadian and other stamp collectors. In the meantime, we heartily wish to thank Franco Monastero, not only for the excellent results achieved in Canada but also for this creative promotional scheme for our products and our brand.
May 2010: new arrivals at Light4
The recent addition of new human resources to the sales and the logistics departments affords an opportunity to put a name to the faces of those who work daily in the different sectors of our company. Light4 and its team continue to expand: immersed in packaging ready for shipment, we would like to make a small tribute to the dynamic protagonists of this exciting adventure. Our staff comprises: Lorenzo Bertocco, Claudia Ragazzi, Cristina Ragazzi and Francesco Pagnin (Board of Directors); Jacopo Carrer, Michele Lucchetta and Linda Schiavon (Export Department); Franco Bon and Consuelo Cavallin (Domestic Market Department); Marisa Pillonetto and Gloria Sorze (Administration Department); Andrea Fornasier (Technical Department); Matteo Marcon (Testa & Rizzo Associati – Media relations); Andrea Bonesso, Alessio Fornasier, Adriano Lazzari and Leandro Vargas (Logistics Department).
May 2010: The new "Light is life" campaign begins
A new advertising campaign has begun to promote the Façon de Venise brand. “Light is Life” is the advertising claim chosen to promote the dynamic and innovative style of the brand. We have started this project in the monthly magazine INTERNI, including a KING SIZE supplement, and in BRAVA CASA. The electrifying colours of Misstrass are the protagonists of the campaign inaugurated in the April issues to coincide with leading trade fair events. For Light4, this is an initial step in advertising investment intended to consolidate the brand and support the sales network. We will keep you up-to-date, in the months to come, on further planned issue.